Reviewing and critically examining both one’s achievements and one’s failures is necessary in order to achieve success in the field of birds breeding. Breeders of birds need to ask themselves the following questions:
- What type of production were you given by your pairs?
- What kinds of medical issues did you face throughout your time there?
- Have you seen any results from your marketing strategy?
- Have you sold all that you have produced?
- What are the greatest ways for you to be ready for the year that lies ahead?
- What are some of your objectives?
Examination of the history of the bird pair.
First, a thorough examination of each pair’s history is required. Were there any particular issues, such as infertility, sickness, or incompatibility between the partners?
There are occasions when a problem that seems to be associated with a medical condition or sickness is really a management issue. It is possible for sterile eggs, broken eggs, or injured chicks to occur from insecure perches, improper nutrition, or housing pairs of quiet or anxious species adjacent to species that are loud and dramatic.
In order to optimize the creation of each pair, it is necessary to give careful consideration to all of the contributing components. Breeders are able to have a stronger level of monitoring of the situation as a result of keeping data on each pair, which also provides us with the ability to enhance future results.
Improve your Market Strategies.
Second, does the amount of production exceed the number of sales? In such a case, you should examine your marketing methods.
Have you been keeping track of the locations from where your sales originate?
Do you make it a practice to inquire about how new customers found out about your company and make a note of their responses? When you keep a record of the calls made by potential customers, you can determine which types of advertising are successful and which are not. (It is important to keep in mind that advertising that is successful in one part of the nation may not be successful in another part of the country.)
What strategies can you use to attract new customers? It is possible to identify strategies to enhance referrals by making it appealing for existing customers to recommend new customers to other businesses. Referrals are quite effective. If you regularly update your websites, they may also be an effective form of promotion.
How do you effectively interact with other businesses that are similar to yours? If you can provide what it is that your customers need, they will be more likely to desire to do business with you. It would be useful to provide enough accurate information about each bird that is put up for sale. In a similar vein, boosting a buyer’s confidence by offering ongoing guidance and assistance may be accomplished.
Get Involved with Conferences and Seminars.
Take a look back at the conferences and seminars you attended this past year and start making preparations for the next round of events.
- The Midwest Avian Research Expo (MARE) – (www.mare-expo.org/)
- The American Federation of Aviculture (AFA) Convention – (www.afa.birds.org)
- The Convention of the International Aviculturists Society -(www.funnyfarmexotics.com/IAS/)
Your expertise in the field of aviculture, as well as your level of professionalism, can only benefit from your participation in one or more of these events.
Join Professional Association & Keep your Data Updated.
In the interest of maintaining your professional standing, I was wondering whether you had recently renewed your memberships to the leading avian periodicals.
Bird Talk, the AFA Watchbird, OnWings, and The World of Birds are some of the options that are available to you. You may stay current on our breeder database. Belonging to at least one professional association might be beneficial to your career.
More importantly, every breeder ought to be a member of at least one national organization, such as the American Federation of Aviculture, the Avicultural Society of America, or the International Aviculturists Society (www.fortunecity.com/millenium/paddington/899/asaclub.html). These organizations are all available online at www.fortunecity.com/millenium/paddington/899/asaclub.html.
You will be kept up to date by the national organizations on the most recent breaking news about legislation and changes within the Conference on the International Trade in Endangered Species (CITES), both of which will eventually have an impact on exotic bird breeders.
Share Your Expertise.
You have undoubtedly spoken with other individuals interested in birds and exchanged views or guidance on birds. Why don’t you take some time to sit down and write an essay on any element of the birds you maintain or the management techniques that you use in your aviary?
Information pertaining to birds is sought after by publications devoted to birds. You have it. Share it.
Make a call to the local bird club where you live, and volunteer to deliver a lecture to them this year. To ensure that you are successfully projecting your voice and addressing the specifics of your subject, you will need to practice giving the lecture in advance, in addition to preparing slides and organizing the themes you will cover during the session.
Make contact with a teacher at a nearby school and offer to give a short presentation and demonstrate birds to a class there. You may even conduct a little study on the subject and contribute some valuable information at the same time about the loss of species and the forest.
Speaking in front of a large group makes many individuals uncomfortable. Joining a local Toastmasters organization might help prepare you for the challenges of public speaking if you are someone who struggles with shyness or anxiety while doing so. Giving a talk in front of a kindergarten or first-grade class is a simple and straightforward method to get started. Try your hand at it. Bring your bird(s) with you so that we can break the ice.
Partner With Specialty Groups.
Do you breed rare or birds that are somewhat uncommon? If this is the case, you should take part in a cooperative breeding effort with at least one other pair of these birds. You will be making an important contribution to the future of this species.
As many of our wild-caught breeding birds reach old age and pass away, it will become more vital to keep records of genetics and match birds that are not connected to one another. People who take part in cooperative breeding initiatives will have a far simpler time finding a partner for a single bird than those who do not participate in such programs.
Get in touch with the American Federation of Aviculture (AFA) or the specialty group for the species, such as the Amazona Society or the American Lory Society, to learn more about these programs and the information they provide. You will experience a boost in both your personal satisfaction and success if you collaborate with other people.
Provide Helpful Service & Information to Each Customer.
Customers who have never had a pet bird before are very appreciative of printed sheets with information and are most likely to study them thoroughly either before they get the bird or immediately after they have it for the first time.
Some people who keep birds as pets might have more than one bird, but they don’t have access to transition information. When we sell birds, it is essential that we provide our customers with appropriate guidance on how to properly introduce the bird to its new environment.
Last but not least, what about the birds that live in the wild?
There are a lot of species that are in danger of losing their habitats and becoming extinct. Why not make the decision that this is the year that you will contribute to giving these birds a future by making a financial contribution to the organizations that are trying to rescue their species and committing your support to those organizations?
These organizations engage in a variety of activities, some of which include working to preserve habitat and collecting data on avian species, engaging local people in the process of saving their wildlife, and setting up breeding programs both on-site and in captivity in an effort to preserve the species.
Check out these organizations; each one is engaged in significant work and merits our financial and moral support: The American Bird Conservancy (www.abcbirds.org), the RARE Center for Tropical Conservation (www.rarecenter.org), Wildlife Preservation Trust International (www.wpti.org), and the World Wildlife Fund are four organizations that work to protect birds and other wildlife (www.wwf.org).
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